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i-MERCH VALUE IN MERCHANDISING SERVICES

» Merchandising Management & Consultation (Trade Marketing
   Management, Brand Activation, Research & Distribution)

» Merchandising as a promotional vehicle in the demand chain to push the    products/brands to the end consumer.

» Rapid decision enabling reporting tools- inventory & off-take reports through    the use of internet.

» Monthly executive review with Project Manager and client’s senior sales    management team.

» Continuous improvement.


MERCHANDISING MANAGEMENT
 
Operations Administration

» Field Deployment Planning & Implementation
» Attendance & Workdays Monitoring
» Replacement & Turnover
» Salaries & Benefits Administration
» Conflict & Issue Resolution
» Field Requirements Servicing
  In-Store Merchandising Metrics

» Retail Performance Standards
• Actual vs Must Carry SKU’s
• Shelf Service Levels
• Plan-o-gram Implementation
» Inventory
» Product Shelf Off-take
» Rate of Product Returns
  Merchandising Execution

» Cycle Plan Cascade
» Bi-monthly Coordinators’ Meeting
» Monthly Executive Review
     
Flash Reports

» Stock Outs
» Competitive
» Activities
» Expiring Stocks
» Issues
Training & Development

» Basic Merchandising Training
» Basic Merchandising Training
» Field Performance Appraisal
» Coaching & Counseling
Brand Activation Support

» Merchandising push to generate consumer    pull
» In-store presence & availability
» In-store advertising
» In-store promotions
 

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